January 15, 2025: Putnam, CT– Dimension-Polyant, the world’s largest sailcloth producer and manufacturer of X-Pac® lightweight, durable and 100% waterproof laminates, has hired James Lang as Sales Manager for its X-Pac® Tactical brand of fabrics.
Lang brings fifteen years of sales and customer relations expertise to his new role. As the Sales Manager leading the X-Pac® Tactical Fabricsbrand, Lang is responsible for driving sales growth by proactively engaging with the tactical, military, hunting, and outdoor gear markets. Based out of the company’s Putnam, CT office, Lang will collaborateclosely with the technical fabrics team and leadership to manage key accounts and developing strategic partnerships, to expand the brand’s presence while ensuring the highest of product excellence and customer service.
“We are very happy and feel fortunate to have James join our team,” said Taylor North, Dimension-Polyant Global Head of Technical Fabrics. “Dimension-Polyant is committed to the global tactical market, and James will play a crucial role in driving the expansion of our X-Pac® Tactical brand across North America and Europe.”
Prior to joining Dimension-Polyant at the first of the year, Lang was the Regional Sales Manager for LaserStar, a leading laser manufacturer for the jewelry, dental, optical and tactical industries. Lang’s previous sales management and customer service roles were with PHMG audio branding, and UniFirst, a North American leader in the supply and servicing of uniform and workwear programs.
“As a major enthusiast of the tactical industry, I am thrilled to bring X-Pac® Tactical to the forefront of this market, which is teeming with innovation,” said Lang. “The tactical market moves very fast, and I am excited to leverage my passion for innovation and deep understanding of customer pain points to create impactful solutions. I am looking to drivesales and foster long-term relationships on behalf of X-Pac® Tactical.”
Dimension-Polyant will be exhibiting at SHOT Week Supplier Showcase, taking place in Las Vegas, January 21-22, 2025, Booth # 51441, to present its new X-Pac® Tactical collection. For more information on X-Pac® Tactical – the ultimate tactical pack fabric – please visit: www.x-pactactical.com.
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